A Culture Beyond Paper & Jargon

Walk into any corporate office, and you are likely to see company values, vision and other mission statements plastered across window panels and on walls. While this is indeed a common sight but one does wonder ‘how does one actually live up to company values?’

While employer branding initiatives strengthen organizational culture, vision statements that explain the purpose of an organizations’ existence often get translated into smaller actionables that each individual eventually aligns themselves to. Propositioned with a business plan and backed by immense data, they become our pathways – meant to be a way of living for every individual employee. All we need to do is to follow the plan. But then, can we? 

Peter Drucker once said that ‘Culture eats strategy for breakfast’. If you look at it, most company level Initiatives fail because what starts as a noble intention, eventually gets lost in a deadly Bermuda triangle thanks to office politics and the dearth of consistent communication and ownership.